The TAWDHEEF exhibition conducts a targeted marketing campaign ensuring the highest quality of visitors attending the exhibition.
Target audience for TAWDHEEF 2013 include:
- Qualified Emirati professionals of mid-senior level
- Other qualified working executives
- Ministry and Public Sector personnel
2011 Visitor Highlights
The first and second day of the exhibition were exclusively for UAE nationals only.
• Over 28,000 visitors during the 3-day event
• 52% of visitors were UAE Nationals and 48% Expatriates
• 69% of visitors were male and 31% female
• 77% of visitors were young talented professionals in the 21 - 35 age group
Emirati Visitor Type:
Emirati Visitor Gender Breakdown:
Other Visitor Types: